A New Kind of Toy Company for Today’s Marketplace

Our full-scale marketing, sales and vertically integrated manufacturing operations enable us to develop the most on-trend play patterns across multiple categories, with agility

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Innovation Fueled by Expertise

Our design and development team has an extensive history of success building brands in the toy space

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Licensing Partnerships That Build Retail Impact

From NASCAR to Ryan’s World and more, our licensors lean on us for strategic brand development and marketing

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Driven by Community and Consumer Insights

Through our Far Out FunLab initiative and community platforms, we engage more than 20,000 “toy testers” to impact our decisions

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Far Out
Studios

Our creative production operations span from commercials to long-format programs, produced with top talent who understand the new media space

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Featured Brands

NASCAR

Nascar

Race, Wreck and Rebuild
Glo-Up Girls

Glo-Up Girls

Show Your
GLO!
Adventure Force

Adventure Force

Team Up with Adventure Force
Love, Diana

Love, Diana

Join the Princess of Play
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Far Out Community

Through our Fun Lab, social platforms and influencers, thousands of creative toy enthusiasts engage with us and, ultimately, strengthen our products

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Far Out Studios

We go beyond the typical toymaker by elevating great brands with custom content through Far Out Studios

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Far Out News

Glow Up Girls is a TOTY Award Finalist!

Glow Up Girls is a TOTY Award Finalist!

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The Glow Show Launches on Kidoodle.tv

The Glow Show Launches on Kidoodle.tv

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News